“I Didn’t Know I Had to Book” - Said by Someone You Haven’t Seen in 9 Months

“I Didn’t Know I Had to Book” - Said by Someone You Haven’t Seen in 9 Months

Picture this: It's a busy Friday afternoon at your salon. You're elbow-deep in a complex balayage, when suddenly, the bell chimes. In walks Karen, your long-lost client from the Paleolithic era (okay, nine months ago), sporting a look that screams "I woke up like this... and not in a good way."

Karen's eyes meet yours in the mirror, and she utters those fateful words: "I didn't know I had to book!"

Cue the internal scream. 🙃

If you're an esthetician, hairstylist, or any beauty pro who's ever wielded a pair of tweezers, you know this scenario all too well. It's the beauty industry's version of "The dog ate my homework," except the dog is time, and the homework is basic adulting skills.

The Ghost of Clients Past

These walk-in wonders are like beauty ghosts, materializing out of thin air when you least expect it. They hibernate for months, emerging from their cocoons expecting instant transformation. It's as if they believe beauty professionals possess magical powers to bend time and space (and let's be honest, sometimes we wish we did).

But fear not, fellow beauty warriors! We've got some tricks up our perfectly moisturized sleeves to handle these situations with grace, humor, and maybe just a hint of sass.

The Art of the Gentle Reminder

First things first: Let's talk about the power of a good client management system. Picture it as your salon's very own time-traveling device, minus the DeLorean. With the right digital forms and client intake system, you can:

  • Keep track of client history (so you remember exactly how long it's been since Karen's last visit)
  • Streamline your scheduling process (making it so easy to book that even a sloth could do it)

The "Oops, I Forgot" Hall of Fame

Let's take a moment to appreciate some of the most creative excuses we've heard from our beloved walk-ins:

  • "I thought you could read minds and knew I was coming!"
  • "My psychic told me today was a good day for a haircut."
  • "I was in the neighborhood... for the first time in 9 months."
  • "Isn't my appointment written in the stars? No? Just me?"

While these excuses are entertaining, they don't exactly pay the bills or magically create extra hours in the day.

The Accidental Genius of the Walk-In

Here's a wild thought: What if these last-minute clients are actually secret geniuses? Stay with me here. Their spontaneity forces us to:

  • Flex our problem-solving muscles (How can we squeeze in a quick trim between color processes?)
  • Get creative with our scheduling (Lunch break? What's that?)
  • Practice our diplomatic skills ("I'd love to help you, but unless you have a time machine...")

In a weird way, they keep us on our toes. But let's be real – we'd much prefer they keep us on our toes by booking in advance and showing up on time.

The Happy Ending (For Everyone)

So, how do we turn these walk-in wonders into booking believers? It's all about education, communication, and maybe a little bit of bribery (kidding... mostly).

Consider implementing a loyalty program that rewards clients for booking in advance. Or create a fun social media campaign showcasing the benefits of planning ahead. You could even offer a small discount for clients who book their next appointment before leaving the salon.

And for those clients who still don't get the memo? Well, there's always the option of gently suggesting they book their next appointment... for the year 2027. 😉

Remember, at the end of the day, we're in the business of making people feel beautiful – even if they sometimes make us want to pull our perfectly styled hair out. So take a deep breath, put on your best customer service smile, and maybe invest in a really good scheduling system. Your sanity (and your calendar) will thank you.

Now, if you'll excuse me, I have to go tend to a walk-in client who swears they had an appointment... in their dreams last night. Wish me luck!

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