Blog Articles
What Clients Actually Need to Hear: The Esthetician's Guide to Tough Love
Discover how to navigate tricky client conversations with finesse, blending honesty with empathy to build trust and achieve better skincare results. Learn techniques like the "sandwich method" and how to...
What Clients Actually Need to Hear: The Esthetician's Guide to Tough Love
Discover how to navigate tricky client conversations with finesse, blending honesty with empathy to build trust and achieve better skincare results. Learn techniques like the "sandwich method" and how to...
The Power of Being the Beauty Expert: Why Estheticians Should Embrace Their Inner Guru
Discover how estheticians can transform their careers by embracing their role as beauty experts, not just service providers. Learn strategies to showcase your expertise, upgrade your toolkit, and elevate your...
The Power of Being the Beauty Expert: Why Estheticians Should Embrace Their Inner Guru
Discover how estheticians can transform their careers by embracing their role as beauty experts, not just service providers. Learn strategies to showcase your expertise, upgrade your toolkit, and elevate your...
From "Yikes!" to "Yes!": Mastering the Art of Explaining Your Prices
Discover how to gracefully handle pricing objections in your beauty business, turning the dreaded "Why is it so expensive?" into an opportunity to showcase your value and book more clients.
From "Yikes!" to "Yes!": Mastering the Art of Explaining Your Prices
Discover how to gracefully handle pricing objections in your beauty business, turning the dreaded "Why is it so expensive?" into an opportunity to showcase your value and book more clients.
Explaining Pre- and Post-Care Like a Pro: How to Make It Stick (Without Boring Your Clients to Tears)
Discover how to transform boring pre- and post-care instructions into an engaging, memorable experience for your clients. From storytelling techniques to personalized digital forms, learn to explain care routines in...
Explaining Pre- and Post-Care Like a Pro: How to Make It Stick (Without Boring Your Clients to Tears)
Discover how to transform boring pre- and post-care instructions into an engaging, memorable experience for your clients. From storytelling techniques to personalized digital forms, learn to explain care routines in...
The Guilt Spiral of Turning Away a Walk-In: A Beauty Pro's Dilemma
Discover how to gracefully handle unexpected walk-ins without spiraling into guilt, while using digital tools to turn potential losses into future wins for your beauty business.
The Guilt Spiral of Turning Away a Walk-In: A Beauty Pro's Dilemma
Discover how to gracefully handle unexpected walk-ins without spiraling into guilt, while using digital tools to turn potential losses into future wins for your beauty business.
When You Know the Product Is Wrong for Them… But They Just Won’t Listen
Navigate the tricky waters of client insistence with grace, humor, and strategic use of digital forms. Learn how to redirect clients gently, embrace the power of paperwork, and follow up...
When You Know the Product Is Wrong for Them… But They Just Won’t Listen
Navigate the tricky waters of client insistence with grace, humor, and strategic use of digital forms. Learn how to redirect clients gently, embrace the power of paperwork, and follow up...
